Dearly beloved, we have gathered here to get through this thing called… Paul Cheung’s 40th birthday.
Let the bombing on social media begin. Paul’s fans can do more than type “happy birthday” on his Facebook wall. After all, he is our global-interactives-managing, Instagram-bombing, data-loving, responsive-designing AAJA president.
1. Ceate an innovative, visual social-media birthday post. (Note: Typing “happy birthday” on his Facebook wall is neither innovative nor visual.)
2. Include in your post the hashtag #pcheungis40
3. Tag Paul on Facebook or on Twitter (@pcheung630) or stick the post on his Facebook wall.
Here are some ideas, from the very easy (<1 minute) to the very difficult (many hours):
Photo: Of you with a sign that says “40,” uploaded to Facebook
Vine: A Vine video of you saying, “Happy Birthday” with a “40” somewhere in the shot uploaded to Facebook and Twitter
GIF: An animation with a “40” in it posted to Facebook. (Example of a simple, very sweet GIF made by Seattle Times producers: http://laurenrabaino.com/bye-sharon/)
Video: A crazy crowdsourced video a cappella song tribute like this: http://www.youtube.com/watch?v=JYtYCNkR1Yo