[Here’s looking at you, UNITY12! This is the photo I took while onstage.]
As prepared for delivery at the Mandalay Bay in Las Vegas on Aug. 1, 2012:
Good evening! I am Doris Truong, a multiplatform editor at The Washington Post and the national president of the Asian American Journalists Association.
It is an honor to lead the 31-year-old Asian American Journalists Association.
Without the existence of AAJA, editorial cartoonists might believe it’s acceptable to caricature one of their own writers as a kamikaze pilot. Radio talk show hosts might think that mocking native Mandarin speakers will go unchallenged. And, without AAJA, a generation of young Asian Americans might not have considered becoming journalists because they thought the only career paths open to them were those of doctor, lawyer or engineer.
Thank you to everyone who joined us for our session “Commercializing Your Work” at UNITY Convention 2012 in Las Vegas! I had a fun time moderating it. Thank you for all your great questions.
Here are the resources from the session on how to sell a book, film, TV treatment (and all of the above) featuring Lisa Sharkey, senior vice president at HarperCollins Publishing; Theresa Loong, digital media director and producer; and Deborah Calla, a writer a producer.
Read "Be Your Own Best Publicist" -Lisa Sharkey
A news story will translate to a TV or movie treatment only if it has inherent conflict in the story. -Deb Calla
If you want to protect your intellectual property, send your script to U.S. Copyright. -Deb Calla
Consider securing life rights if you are concerned about your subject selling his/her story elsewhere. Also, you can consider a creative way to split the book advance with your subject. -Theresa Loong, Deb Calla, Lisa Sharkey
Use your AAJA, NABJ, NAHJ, NLGJA and NAJA networks to help you. Example: Cheryl Tan, author of food memoir “A Tiger in the Kitchen,” used her AAJA network to facilitate an intro to her agent. After the book was published, AAJA chapters around the country hosted readings and receptions.
If you want to blog your way to a book deal, keep the topic narrow. -Lisa Sharkey
Consider using a combination of Kickstarter and grant funding to finance an independent film. -Theresa Loong
Don’t take no for an answer. -Lisa Sharkey
About our panelists:
Check out these two job openings at The Sun Sentinel in Florida.
The Sun Sentinel seeks an aggressive, experienced editor who is a strong leader to take charge of its Business department.
The ideal candidate will be a creative thinker with solid news judgment and outstanding management skills. He or she will lead a department of one assistant editor and nine reporters.
The Business Editor will direct coverage from a consumer perspective to give us new approaches to storytelling in print and online while emphasizing useful, local and unique content. We’re looking for an innovative, resourceful, collaborative editor who embraces change and understands the Sun Sentinel’s audience.
Sophisticated editing, planning and digital skills are a must, along with the ability to work with the staff to aggressively develop business/consumer news and enterprise coverage.
Applicants should submit a resume, samples of work and a vision statement to Associate Editor Anne Vasquez, email@example.com <mailto:firstname.lastname@example.org> .
PALM BEACH COUNTY BUREAU CHIEF:
The Sun Sentinel seeks a smart, aggressive and inspirational leader to take charge of its Palm Beach County news team. This is a critical position in our core circulation area and it requires an editor with established and exceptional journalism and leadership abilities.
This editor will lead a team of one assistant editor and 10 reporters based in our Deerfield Beach newsroom, and will directly supervise some reporters.
This editor must:
- Clearly communicate expectations and effectively develop and lead staff to meet those expectations.
- Foster a culture in which staffers aim high, grow and succeed — and have fun doing it.
- Be creative, resourceful and effective in shaping and delivering a thorough, high-relevance local news report tailored for south Palm Beach County readers.
- Ensure that south Palm Beach County news on SunSentinel.com is fresh and thorough, quickly updated and effectively presented.
- Continuously assess south Palm Beach County news-gathering efforts and initiate changes as needed to stay ahead of competitive shifts and demands.
Applicants should submit a resume, vision statement and samples of work that demonstrate the skills they would bring to the job to Metro Editor Dana Banker, email@example.com .
This deal is right up there with the $17 mirrored console table (originally $179.99) I recently scored at Marshalls.
Sign up by Friday to get the best rate: $325 for professionals who are members of any of the alliance associations (AAJA, NAHJ, NAJA or NLGJA).
Does $325 sound like a lot for journalism training?
Well, consider that you’ll have nearly four full days of forward-looking, information-packed sessions designed for the 24/7 digital journalist. That makes the price about $80 a day. And, with about eight hours of diverse programming to choose from each day, that’s just $10 an hour.
Break it down like that, and you can’t afford not to come to UNITY12, right?
UNITY Journalists Seattle Mixer
It’s been four years. Let’s connect! The UNITY 2012 convention is happening in Las Vegas, Aug. 1-4. Here is your chance to meet up with your fellow UNITY journalists who will be going! Please join us in welcoming the National Lesbian and Gay Journalists Association to the UNITY alliance! We now represent NLGJA, the Asian American Journalists Association, National Association of Hispanic Journalists and Native American Journalists Association. We invite all journalists, including National Association of Black Journalists members, to join us for drinks.
Tuesday, March 13
6pm to 8pm
Lucid Lounge, 5241 University Way Northeast, Seattle
RSVP to firstname.lastname@example.org
The early-bird registration rate for UNITY 2012 convention ends on March 16! The early bird rate is $325 for members, $150 for student members, $500 for non-members and $250 for student non-members. After March 16, rates go up $75!
Register now at www.unityconvention.org.
Questions about the UNITY mixer? Contact Sharon Chan, UNITY vice president at email@example.com or 206-464-2598.